Make ServiceNow Simple Again

Our Story

Built with one mission: Make ServiceNow Simple Again.

Because the platform is powerful. But the way it’s delivered needs a revolution.

We’ve been here since the beginning. Our team helped introduce ServiceNow to Europe and Asia, leading some of the first and most complex enterprise transformations. We saw first-hand what ServiceNow can be: not just a platform, but a strategic engine for how modern enterprises run and reinvent themselves.

But we also saw what went wrong. Delivery got commoditized. Projects slowed down. Quality dropped. Too many juniors, too much bloat, not enough outcomes.

Iconica was born not to optimize that system - but to reinvent it.

Meet the founding team

Meet the founding team

Meet the founding team

men
men
men
Michel Regueiro

The Visionary

men
men
men
Thomas Gouy

The Enabler

men
men
Eugene Wolf

The Rainmaker

Our Values

Our Values

Our Values

01

Big Picture First

Aim high, align fast, scale smart.

Big Picture First

Aim high, align fast, scale smart.

Big Picture First

Aim high, align fast, scale smart.

03

Trust, Always

Transparent partnerships that last.

Trust, Always

Transparent partnerships that last.

Trust, Always

Transparent partnerships that last.

02

Clarity in Action

No jargon, just outcomes.

Clarity in Action

No jargon, just outcomes.

Clarity in Action

No jargon, just outcomes.

04

Heartfelt Connections
Because real change is human.

Heartfelt Connections
Because real change is human.

Heartfelt Connections
Because real change is human.

Let's Build Something Iconic.

Ready to transform ServiceNow? We're here to help. Contact us today to learn more about our innovative solutions and expert services.

Let's Build Something Iconic.

Ready to transform ServiceNow? We're here to help. Contact us today to learn more about our innovative solutions and expert services.

Let's Build Something Iconic.

Ready to transform ServiceNow? We're here to help. Contact us today to learn more about our innovative solutions and expert services.

Make ServiceNow Simple Again

Our Story

Built with one mission: Make ServiceNow Simple Again.

Because the platform is powerful. But the way it’s delivered needs a revolution.

We’ve been here since the beginning. Our team helped introduce ServiceNow to Europe and Asia, leading some of the first and most complex enterprise transformations. We saw first-hand what ServiceNow can be: not just a platform, but a strategic engine for how modern enterprises run and reinvent themselves.

But we also saw what went wrong. Delivery got commoditized. Projects slowed down. Quality dropped. Too many juniors, too much bloat, not enough outcomes.

Iconica was born not to optimize that system - but to reinvent it.

Meet the founding team

Meet the founding team

Meet the founding team

men
men
men
Michel Regueiro

The Visionary

men
men
men
Thomas Gouy

The Enabler

men
men
Eugene Wolf

The Rainmaker

Our Values

Our Values

Our Values

01

Big Picture First

Aim high, align fast, scale smart.

Big Picture First

Aim high, align fast, scale smart.

Big Picture First

Aim high, align fast, scale smart.

03

Trust, Always

Transparent partnerships that last.

Trust, Always

Transparent partnerships that last.

Trust, Always

Transparent partnerships that last.

02

Clarity in Action

No jargon, just outcomes.

Clarity in Action

No jargon, just outcomes.

Clarity in Action

No jargon, just outcomes.

04

Heartfelt Connections
Because real change is human.

Heartfelt Connections
Because real change is human.

Heartfelt Connections
Because real change is human.

Let's Build Something Iconic.

Ready to transform ServiceNow? We're here to help. Contact us today to learn more about our innovative solutions and expert services.

Let's Build Something Iconic.

Ready to transform ServiceNow? We're here to help. Contact us today to learn more about our innovative solutions and expert services.

Let's Build Something Iconic.

Ready to transform ServiceNow? We're here to help. Contact us today to learn more about our innovative solutions and expert services.

Make ServiceNow Simple Again

Our Story

Built with one mission: Make ServiceNow Simple Again.

Because the platform is powerful. But the way it’s delivered needs a revolution.

We’ve been here since the beginning. Our team helped introduce ServiceNow to Europe and Asia, leading some of the first and most complex enterprise transformations. We saw first-hand what ServiceNow can be: not just a platform, but a strategic engine for how modern enterprises run and reinvent themselves.

But we also saw what went wrong. Delivery got commoditized. Projects slowed down. Quality dropped. Too many juniors, too much bloat, not enough outcomes.

Iconica was born not to optimize that system - but to reinvent it.

Meet the founding team

Meet the founding team

Meet the founding team

men
men
men
Michel Regueiro

The Visionary

men
men
men
Thomas Gouy

The Enabler

men
men
Eugene Wolf

The Rainmaker

Our Values

Our Values

Our Values

01

Big Picture First

Aim high, align fast, scale smart.

Big Picture First

Aim high, align fast, scale smart.

Big Picture First

Aim high, align fast, scale smart.

03

Trust, Always

Transparent partnerships that last.

Trust, Always

Transparent partnerships that last.

Trust, Always

Transparent partnerships that last.

02

Clarity in Action

No jargon, just outcomes.

Clarity in Action

No jargon, just outcomes.

Clarity in Action

No jargon, just outcomes.

04

Heartfelt Connections
Because real change is human.

Heartfelt Connections
Because real change is human.

Heartfelt Connections
Because real change is human.

Let's Build Something Iconic.

Ready to transform ServiceNow? We're here to help. Contact us today to learn more about our innovative solutions and expert services.

Let's Build Something Iconic.

Ready to transform ServiceNow? We're here to help. Contact us today to learn more about our innovative solutions and expert services.

Let's Build Something Iconic.

Ready to transform ServiceNow? We're here to help. Contact us today to learn more about our innovative solutions and expert services.